Category Archives: Marketing Tips

For writers who are trying to find an audience

Terry Helwig: One Author’s Adventures in Social Media Book Marketing

True or False: Marketing a book is a grueling chore. You already know this is a trick question, don’t you? The answer? True for some. False for others. Some people love to meet other people and share stories with them. … Continue reading

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A Query Critique Focusing on the Hook: Taking Care of Mother When Mother Didn’t Take Care of You

Marla Miller, of Marketing the Muse, explains to a writer with excellent credentials how to make her query letter stand out by strengthening the “hook”: I agreed with Marla’s advice. Did you? Would you want to read a memoir on … Continue reading

Posted in Guest blogger, Marketing Tips | Tagged , , , , , | 16 Comments

A Memoir Writer’s Self-Publishing Success Story: An Interview with Mary-Ann Kirkby

Mary-Ann Kirkby, who grew up in a Canadian Hutterite colony until the age of ten, and whose memoir has been a publishing sensation in Canada, has kindly agreed to answer some questions. I chose her publishing story as the focus … Continue reading

Posted in Anabaptist Memoir, Marketing Tips | Tagged , , , | 24 Comments

The Memoir Project: Marion Roach Smith’s Video Book Marketing

One of my friends, Susan Neufeldt, whom I met at the Santa Barbara Writer’s Conference years ago and who is writing her own book about wisdom, sent me a link to the NPR program that featured Marion Roach Smith, an … Continue reading

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Want to Write a Great Memoir Query Letter? Marla Miller Can Help!

Meet Marla Miller, marketing expert, blogger, writer, columnist in The Writer, workshop giver, and query letter critique-er I first met Marla in 2007 when I attended the Santa Barbara Writer’s Conference. I was totally new to both creative writing and … Continue reading

Posted in Marketing Tips, Uncategorized | Tagged , , | 7 Comments

Gretchen Rubin’s The Happiness Project: A Review

On a scale of 1-10, how happy are you? Honestly. Right now. Most people rate themselves as happy–as 7’s. In a 2006 survey 84 percent of Americans ranked themselves as ‘very happy’ or ‘pretty happy.’” If your number is anything … Continue reading

Posted in Marketing Tips, My Reviews | Tagged , , | 1 Comment

The New Publishing Rules: Seth Godin's Fascinating Talk to Publishers

If you are an author or hoping to become one, you are entering a field in great flux. Maybe chaotic is not too strong a word to describe the world of publishing right now. In such a time, a good … Continue reading

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The Happiness Project Model: Exploring My Goals for Blogging

This blog post will test-drive a new category:  writing tips and marketing tips.  My goals in setting up this blog were four-fold: 1.  To learn more about social media by practicing it. 2.  To educate myself about the genre of … Continue reading

Posted in Marketing Tips, Tips, Writing Tips | Tagged , , | 4 Comments

Google Trends and Memoir

Have you ever used Google Trends?  You can find the website here.  The home page tells you what subjects are “hot” because they have appeared frequently and recently in both blogs and news sources online.  Right now, for example “Kemba … Continue reading

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Discovering Shelfari

My son Anthony keeps showing me wonderful places to go online, especially places that help me learn more about social media and might brighten the face of this blog.  The latest is Shelfari, a place to rate books, talk about … Continue reading

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